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- Autor/Editor: Mukanova, Balgaisha
- Autor/Editor: Kaasch, Alexandra
- Autor/Editor: Fensel, Anna
- Autor/Editor: Wise, Nicholas
- Autor/Editor: Barnat, JiÅ™Ã
- Autor/Editor: Yaniv, Ziv
- Autor/Editor: Blass, Andreas
- Autor/Editor: Lones, Michael
- Autor/Editor: Dawson, Matt
- Autor/Editor: Fleischer, Rudolf
- Autor/Editor: Tarantino, Eufemia
- Autor/Editor: Walker, Susan
- Autor/Editor: Garcia-Agundez, Augusto
- Autor/Editor: Hild, Manfred
- Autor/Editor: Paoli, Flavio de
- Autor/Editor: Long, Matt
- Autor/Editor: Beatley, Timothy
- Autor/Editor: Orrú, Roberto
- Autor/Editor: Weaver, Sean
- Autor/Editor: Pührer, Jörg
- Autor/Editor: Sakai, Shoko
- Autor/Editor: Suzuki, Yasuhiro
- Autor/Editor: Désidéri, Jean-Antoine
- Autor/Editor: Lourenço, Tiago Capela
- Autor/Editor: Smith, Matthew
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- Autor/Editor: Wilson, Dean
- Autor/Editor: Grasso, Maria Antonietta
- Keyword: Marketing
- Autor/Editor: Fan, Ruiping
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Autor/Editor: Spicker, Stuart F. Engelhardt, H. Tristram Rasmussen, Lisa M. Fan, Ruiping Hoshino, Kazumasa Lee, Shui Chuen Lo, Ping-Cheung Qiu, Ren-Zong Tao, Julia
Año de edición: 2008
Acceso: UBA
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